A New Olympic Sport

Only in America.

Now, I’m sure that they had a team of marketing experts conducting focus group surveys to determine the best name, but the name “Champion” really should be reserved for things that are somehow competitive, like cars, or shoes, or perhaps even cameras.

On the other hand, I can’t honestly say I have never called anybody in to take a look at a newborn Monster. I did live in a fraternity house for three years.